I started my career as a graphic designer—visual communication to be exact. Design remains my passion to this day, although the days of my hands-on design work receded long ago as the role of CEO, President, Chief Strategist, Client Engagement, etc. have taken center stage. I’m quite sure that over the years, many of the designers on our team have let out secret sighs as I suggested they adjust kerning, move something “a nudge to the right”, or let forth with a lecture about visually guiding the eye through a page. So yesterday, when I read Gregory Maher’s review of the new MCA logo (Museum of Contemporary Art) in NewCity, I was delightfully transposed back to the days when such thoughts occupied all of my waking hours. Thank you, Mr. Maher, for a well-written article and for taking the time to remind people why design matters.